Map
Map

John E. Fitzgerald was a lawless treasury agent known for unlocking
rickhouses and stealing from the best Bourbon barrels. Now it’s your turn...

Drag your mouse or finger around the map to explore the world of Larceny.
Tap the rickhouses to unlock them and search for prize-winning
Fitzgerald Barrels. Good Luck!

A TASTE MADE FAMOUS BY AN INFAMOUS ACT

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DOING THINGS A LITTLE DIFFERENTLY

Larceny uses wheat instead of rye as the secondary grain, for a softer, rounder taste profile and exceptional smoothness.

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PRODUCED, AGED, AND BOTTLED BY HHD

Larceny Bourbon is produced, aged and bottled by Heaven Hill Distillery in both Louisville and Bardstown, KY.

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VERY SPECIAL SMALL BATCH

Larceny Bourbon is made in small batches of 200 barrels or less, and is aged longer than required by U.S. law.

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SEARCHINGFOR PRIZE BARREL!

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MAKE YOUR WAY THROUGH THE CISTERN ROOM

The Cistern Room is where charred oak barrels are filled with our newly-distilled Bourbon.

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THE IMPACT OF NEW CHARRED OAK BARRELS

Our barrels impart rich color, flavor, and aroma to our Bourbon. The Level 3 char helps filter the liquid, while the oak further develops the character.

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BIDING OUR TIME...

Our barrels are stored and aged in open rickhouses. The largest rickhouses can hold up to 55,000 barrels, while our smallest holds just 5,000.

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UNRAVELING THE FITZGERALD MYSTERY

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THE HEART OF BOURBON COUNTRY

The history of Bourbon and Kentucky are deeply intertwined. Over 95% of Bourbon is made here, including Larceny and Old Fitzgerald.

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COMMITTING LARCENY

Larceny is a crime involving the unlawful taking of personal property—like when John E. Fitzgerald stole Bourbon from the barrels he guarded.

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UNRAVELING THE FITZGERALD MYSTERY

SEARCHINGFOR PRIZE BARREL!

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THE HEART OF BOURBON COUNTRY

The history of Bourbon and Kentucky are deeply intertwined. Over 95% of Bourbon is made here, including Larceny and Old Fitzgerald.

SEARCHINGFOR PRIZE BARREL!

SEARCHCOMPLETE!

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SEARCHINGFOR PRIZE BARREL!

SEARCHCOMPLETE!

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SEARCHINGFOR PRIZE BARREL!

SEARCHCOMPLETE!

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Larceny

MAKE YOUR WAY THROUGH THE CISTERN ROOM

The Cistern Room is where new charred oak barrels are filled with our newly-distilled Bourbon.

Larceny

LAST STOP BEFORE THE RICKHOUSES…

Newly filled barrels are transported from the Cistern Room to the rickhouses, where they will be clocked and left to age.

Larceny

THE CISTERN IS JUST THE BEGINNING

You won't find any of Fitzgerald's prized barrels here. They were hauled off to the rickhouses years ago…

Larceny

THE BOURBON HERITAGE CENTER

Our Visitor's Center is an official stop on the celebrated Kentucky Bourbon Trail®. Stop in for a tour or tasting of some of the world's finest Bourbon.

Larceny

OUR HISTORY IS LEGENDARY

Our Bourbon Hosts guide visitors through the history, heritage, and taste of American whiskeys—including Larceny Bourbon.

Larceny

SORRY, WE'RE CLOSED

It's after hours at the Visitor's Center. Don't you have more important places to go? A rickhouse, perhaps…?

Larceny

THE TIME HAS COME…

When our Small Batch Bourbon has finished aging, 200 barrels or less are taken from the rickhouses to be dumped and bottled.

Larceny

THE LARCENY BOTTLE

Larceny's unique packaging is reminiscent of a keyhole. It's a nod to its infamous past, when John E. Fitzgerald unlocked the rickhouses and stole from the best Bourbon barrels.

Larceny

HUNT BARRELS — NOT BOTTLES

Remember what you're here for. Unlock more rickhouses and get your hands on a prize-winning barrel.

Larceny

THE MIGHTY OAK BARREL

Larceny Bourbon is aged in new charred oak barrels that were created from oak trees like these.

Larceny

STEALING SOME FLAVOR

100% of whiskey’s color and about 60% of its taste comes from the charred oak barrel it's aged in.

Larceny

CAN'T SEE THE FOREST FOR THE TREES

Get out of the woods and back to the rickhouses—before someone else beats you to a prize!

Larceny

GETTING OUR HANDS ON LOCAL WHEAT

We source our wheat from farms we’ve had relationships with for decades.

Larceny

GOING AGAINST THE GRAIN

Bourbon must be made of a grain mixture that's at least 51% corn. While rye is traditionally used as the secondary grain, Larceny uses wheat.

Larceny

ARE YOU LOST?

This wheat is about to be harvested. Get back to searching the rickhouses.

Larceny

THERE'S SOMETHING IN THE WATER…

Kentucky limestone water is a key ingredient in the Bourbon making process.

Larceny

LIMESTONE WATER IS KEY

Limestone water is characterized by elevated pH levels, beneficial mineral content that helps yeast thrive, and very little iron.

Larceny

ALL WASHED UP?

The river won't get you any closer to getting your hands on a Fitzgerald barrel. Keep searching!

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THE SEARCH CONTINUES...

No prize barrel was found—
but you've won another entry to our
$10,000 Grand Prize drawing!

Unlock another rickhouse for a chance to win instantly!

Prizes Prizes

CONGRATULATIONS!

You’ve found a winning barrel!
Your search has unlocked
[PRIZE].

larceny

CONGRATULATIONS!

You’ve completed today’s searches. Don't miss exploring the rest of the Larceny world and come back tomorrow for more chances to win.

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